Take a Step Up to NewTier


Passion

NewTier partners with you to communicate the passion of your enterprise to the audience.

Passion

NewTier partners with you to communicate the passion of your enterprise to the audience.

Flair

NewTier helps you get your story out with maximum creativity and emotional impact.

Flair

NewTier helps you get your story out with maximum creativity and emotional impact.

Confidence

NewTier’s solution-focused competencies take the guesswork out of marketing.

Confidence

NewTier’s solution-focused competencies take the guesswork out of marketing.

Our Services Tell Our Story


Fully Integrated Services Focused on What Matters


SOCIAL MEDIA MARKETING

Make It Real

User Engagement

Customers have become an ever-more powerful force as they increasingly use anytime/anywhere technologies to find their own information when they want or need it. Because customers are making their own experiences, companies must respond by adapting their marketing strategies. Customer engagement can take a variety of forms, ranging from email contacts to other push notifications. NewTier will design innovative user engagement programs that offer real-time benefits to customers and simplify communications to achieve the highest levels of customer satisfaction.

Content Co-Creation

Content co-creation represents the next step in content marketing. Companies can take advantage of user-supplied content to help them promote their brand. The key factor is making the audience feel like part of the advertising campaign while also letting them feel they have retained some control over the action. When companies let consumers become part of the promotion strategy, their message grows more organically in the targeted audience. NewTier has the skills and experience required to help organizations develop and implement really effective content co-creation campaigns.

Experiential Design

In the 24/7 world of modern business, it has become increasingly difficult to attract the attention of consumers. By designing processes, services, and products that give consumers the experience of taking multi-channel journeys to learn about a company's offerings, the company reaps significant rewards. NewTier's professionals can design immersive user experiences that display the all the best features of an enterprise.

STRATEGIC PARTNERSHIPS

Working Together for Success

Asset Sharing

Asset sharing helps companies make the most of their resources by enhancing the productivity of their marketing campaigns. By working closely with partners, vendors, and external agencies, companies can make use of multi-channel marketing assets. The marketing consultants at NewTier can help facilitate strategic relationships that benefit all stakeholders.

Multinational Enterprises

The current business environment favors the alignment of local and international marketing efforts. Regional approaches are declining as companies aspire to serve global markets as drivers of revenue. Because NewTier is an international company, it has a clear understanding of how to leverage resources to make the greatest impact on worldwide markets through strategic allainces, electronic distribution channels, and competitive pricing.

Joint Equity Ventures

The creation of joint ventures represents a key area for attaining business growth. While such ventures can be extremely beneficial, they must be structured carefully. The professionals at NewTier have the expertise to help organizations create strong and profitable ventures that will effectively allow stakeholders make the most of sharing costs, sharing risks, and obtaining economies of scale.

DIGITAL & INTERACTIVE

Virtual is Real

Mobile Apps

The development of unique mobile applications can set a company apart from its competitors. The developers at NewTier understand the dynamics of mobile apps and can build applications for iOS, Android, and cross-platform functionality.

Social Media

There is no question that social media represents the greatest marketing and branding opportunities in the modern marketplace. NewTier's social media experts help your company acquire presence on Facebook, Twitter, Instagram, LinkedIn, Google+ and Pinterest, determining which of the major social media platforms is best suited to your particular brand.

Websites

Every company needs a website to do business in the 21st century, but not all websites are equally capable of motivating customers to use their listed services. Websites must be designed to foster maximum usability, to be welcoming to online visitors, and to make it easy for site visitors to become customers. NewTier offers its considerable skills and experience in building effective websites to help companies make the most of online technologies.

SWEEPSTAKES & CONTESTS

Living the Dream

Administration

Taking part in contests and sweepstakes can propel the general public's awareness of a company, but doing it right is often a time-consuming process. NewTier takes the pressure off by providing superior implementation, administration, and monitoring services so companies receive all the benefits of running a contest without the burdens of handling everyday tasks.

Data Collection

Offering contests and sweepstakes can also allows companies to collect large amounts of data about their customers that can be utilized in future marketing projects to target the right audiences. NewTier helps companies handle the large amounts of data generated by a contest and shows companies how to best utilize the new information.

Setup & Execution Advice

Using these elements as part of a comprehensive marketing campaign attracts customers by giving them a chance to win desired prizes. Through contests, marketers actually interact with customers and get a clearer understanding of the target audience. Contest also create a positive image for the organization and its products and services. NewTier's marketing professionals know how to best use contests and sweepstakes to promote a company's brand.

REVENUE GENERATION

Too many business owners think one dimensional when it comes to revenue production. Their focus and their goal is ‘increase revenues’. And while this can serve a specific purpose, this approach can also limit how you think about revenue – and ultimately, have you reduce your ability to exceed revenue goals.

The three pillars of revenue generation include:

  • Increase in new customers
  • Increase the transaction amount
  • Increase the transaction frequency

When you think about these three pillars of revenue generation, you start asking more specific questions about your marketing and sales plans. You also expand the possibilities of when each of these strategies is most effective.

For instance, as a start up, your main focus should be on Pillar #1: Increasing new customers. Worrying about increasing prices will come later once those new clients are recurring clients. And obviously, focusing on increasing the transaction frequency isn’t the best use of a start up company’s resources.

As your company moves from start up to more growth, depending upon your size, you will want to refocus your marketing and sales efforts to the other two pillars, Increasing the Transaction Amount and Increasing the Transaction Frequency.

REVENUE GENERATION IS ABOUT:

  • Defining a revenue focus in your culture
  • Developing an aligned strategy (corporate and revenue) that runs through the office of the CEO to every corner of the organization
  • Creating a structure efficiently and consistently execute that aligned strategy
  • Implementing best practices to guide the implementation of revenue tactics
  • Using metrics to track and adjust with confidence
  • Documenting learnings for continuous improvement
  • Leading a lifetime of reliable and profitable growth

Revenue generation is the total amount of money collected for the duration of a specified time. This amount of money is taken into consideration when analyzing the overall profit made from sales. Subtracting expenses from revenue provides a base number for profit margins. It is necessary to ensure that all expenses are included when subtracting from revenue generation. If not accurately subtracted, profit margins are drastically affected.

An accurate understanding of revenue generation also affects how a company is run. The number of employees, company supplies and physical assets affect how much revenue the business generates. Before calculating the net income of a company, the aforementioned expenses need to be subtracted from the revenue generated from sales.

Good bookkeeping is essential to ensure that all revenue generation is properly noted. Revenue generation affects the various types of government reporting and insurance requirements that companies are required to comply with. This also affects taxes that are owed to the government based on revenue. Documentation is key to reporting a company's revenue.

MOBILE MARKETING

Uncover strategies & mobile marketing tactics

Mobile Marketing can help to grow your business and connect with your consumers. Having a mobile site that is easy to navigate is essential for any successful business. Our experienced team of engineers and programmers will create a mobile site that maximizes your brand and sends a clear message to your target audience.

BRAND STRATEGY

Our brand strategy defines what you stand for, a promise you make, and the personality you convey. And while it includes your logo, color palette and slogan, those are only creative elements that convey your brand. Instead, your brand lives in every day-to-day interaction you have with your market:

  • The images you convey
  • The messages you deliver on your website, proposals and campaigns
  • The way your employees interact with customers
  • A customer’s opinion of you versus your competition

DESIGN & BRANDING

Mark Your Territory

Logos and Packaging

Creating a brand and using it consistently in all marketing efforts is critical for attracting and retaining customers. Effective logo design requires an understanding of current marketing trends and the creativity to go further in order to differentiate a specific brand from the crowd. Designers at NewTier apply their considerable talents to developing logos and packaging strategies and campaigns that set our clients apart from the herd.

Brand Positioning

Effective brand positioning embeds your brand into the mind of the consumer. Positioning involves having an organized system that finds the right point of communication with a buyer at the right time and in the right environment. Positioning happens whether or not a company proactively develops its position. NewTier helps companies take charge of their brand positioning to attract the attention of target audiences.

Monitoring and Assessment

Assessing the effectiveness of a marketing campaign in reaching the target audience represents a critical part of any marketing effort. NewTier uses state-of-the-art methods to determine where campaigns are succeeding and where they may be improved to obtain better results.

B2B CAMPAIGNS

NewTier provides the ulimate in business-to-business marketing that is sure to position your company on the top of every list. We provide press releases, case staides, infographics, blog posts and social media interactions, video presentations, websites, and mobile applications. We focus on targeting the right market, providing superior content, attaining high conversion rates, and implementing the maximum in scalability.

SEO

Search Engines are the most common way people find what they’re looking for. Although optimizing your webpage for search could be one of the most important things you could ever do for your business, the amount of time and effort involved in order to achieve maximum success can be daunting. Let us make sure your customers can find all the products and services you are offering. Our dedicated team of experts will ensure your website manages top hits of all majors search engines.

Retention and Loyalty

Connecting with your customers is one of the most important parts of growing any business. Building a brand which consumers know and trust is essential for creating new business as well as retaining your existing customers. Through the strategic use of loyalty programs and carefully executed campaigns, our experienced marketing team at Newtier will show you how to maximize your customer retention and create a benchmark for future business.

Paid Search

Asset Sharing

Asset sharing helps companies make the most of their resources by enhancing the productivity of their marketing campaigns. By working closely with partners, vendors, and external agencies, companies can make use of multi-channel marketing assets. The marketing consultants at NewTier can help facilitate strategic relationships that benefit all stakeholders.

Multinational Enterprises

The current business environment favors the alignment of local and international marketing efforts. Regional approaches are declining as companies aspire to serve global markets as drivers of revenue. Because NewTier is an international company, it has a clear understanding of how to leverage resources to make the greatest impact on worldwide markets through strategic allainces, electronic distribution channels, and competitive pricing.

Joint Equity Ventures

The creation of joint ventures represents a key area for attaining business growth. While such ventures can be extremely beneficial, they must be structured carefully. The professionals at NewTier have the expertise to help organizations create strong and profitable ventures that will effectively allow stakeholders make the most of sharing costs, sharing risks, and obtaining economies of scale.

STRATEGIC PARTNERSHIPS

NewTier helps you make formal strategic alliances that maximize your investment and marketing benefits.


REVENUE GENERATION

NewTier shows you how to love today’s new buyers and focus on optimizing the revenue cycle from the first customer interaction.


PUBLIC RELATIONS / COMMUNICATIONS

NewTier finds and analyzes potential markets, selects target markets, defines the best messages and outreach strategies, and develops sustainable relationships.


multi-faceted marketing strategy

 

NewTier provides comprehensive and strategic services that enhance your brand through our passion for excellence.


 
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User Engagement

Life Is Not a Spectator Sport

Creating exciting user experiences places your brand firmly in the mind of consumers. Newtier creates high quality content to keep user interest at peak levels. Engaged customers lead to higher sales and more market exposure.

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Branding

Success through Strong Branding

With the right branding, companies can attain profitable and sustainable growth. NewTier creates branding operations that feature the purpose, consistency, and emotion that mark winning organizations.

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Social Media

Connect with Customers

Social media platforms facilitate communications with real customers who have real needs. Companies that can identify these needs, provide solutions, and retool efforts through interaction with consumers achieve high profitability.

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Digital Marketing

Utilize Any Time/Anywhere Technologies

Digital marketing allows companies to slice and dice market segments in ever-smaller segments. Knowing the location of consumers, their real-time activities, and their "likes" allows businesses to target their messages to the customers who will best hear them.

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Sweepstakes

Everybody Likes to Dream

Offering sweepstakes and contests engages customers at an emotional level and keeps them coming back. NewTier facilitates the development, and implementation, of sweepstakes, making it easy for companies to benefit from the activities.

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Green Marketing

Concern for the World

With the green-marketing approach, organizations show that they are committed to environmentally sustainable products and operations. Keeping the environment safe projects a high level of quality, honesty and concern for customers.

NewTier Spreads the Word


LET US MAKE IT HAPPEN FOR YOU


Depoimento 1

STRATEGIC PARTNERSHIPS

NewTier helps you make formal strategic alliances that maximize your investment and marketing benefits.

 
 
Depoimento 1

REVENUE GENERATION

NewTier shows you how to love today's new buyers and focus on optimizing the revenue cycle from the first customer interaction.

Depoimento 1

PUBLIC RELATIONS / COMMUNICATIONS

NewTier finds and analyzes potential markets, selects target markets, defines the best messages and outreach strategies, and develops sustainable relationships.

 

Expand with NewTier


Market Strategies that Rise to the Occasion

Social Media

Use your story to connect with customers


Customers rely on social media for information. Communicate your brand directly, but “softly” with great messaging at just the right time.

Mobile Apps

Let your story move with your customer


Moving your story to tablets and smartphones lets customers find you wherever they are – and wherever and whenever they make a buying decision.

Search Engine Optimization

Make your story easy to find


Successful SEO puts your story in the spotlight organically in the most cost-effective way via the right keywords, metatags, and frequent updates.

Global Reach

Tell your story to everyone, everywhere


Connect with people worldwide with the right message and communication method 24/7 because, in today’s world, information never sleeps.

Our Clients

We are ready to help you.